Question # 1 of 10 ( Start time: 07:44:50 PM ) Total Marks: 1
Sampling requires the answer to three questions. Which of the following is an inappropriate one?
Select correct option:
Who is to be sampled (what sampling unit)?
How many people should be surveyed (what sample size)?
Why should they be sampled (justification)?
How should the people be chosen (what sampling method)?
Question # 2 of 10 ( Start time: 07:46:14 PM ) Total Marks: 1
Which one of the following is a key to build lasting relationships with consumers?
Select correct option:
Price of the product
Need recognition
Nature of product
Customer satisfaction
Question # 3 of 10 ( Start time: 07:46:55 PM ) Total Marks: 1
"The task of dealing with the ongoing reality of demographic change" statement refers to which of the following Cs?
Select correct option:
Challenge
Care
Choice
Community
Question # 4 of 10 ( Start time: 07:47:14 PM ) Total Marks: 1
People are willing to work for large organizations but expect them to become increasingly socially responsible. What does this statement show?
Select correct option:
People's views of the universe
People's views of nature
People's views of society
People's views of organization
Question # 5 of 10 ( Start time: 07:47:42 PM ) Total Marks: 1
What is one way that a social class is NOT measured?
Select correct option:
Occupation
Education
Income
Number of children in family
Question # 6 of 10 ( Start time: 07:49:03 PM ) Total Marks: 1
Which one of the following research instrument is used to collect large amount of information at the low cost?
Select correct option:
Mail questionnaires
Telephone interviewing
Personal interviewing
None of the given options
Question # 7 of 10 ( Start time: 07:49:48 PM ) Total Marks: 1
In which of the following stage marketer provides quality product and services without variation in quality?
Select correct option:
Storing
Selling
Standardizing and grading
Risk Taking
Question # 9 of 10 ( Start time: 07:49:48 PM ) Total Marks: 1
If a food company gives 5 percent discount in particular burger to increase sales, it is altering which one of the following elements of the marketing mix?
Promotion
Price
Product
Place
Question # 9 of 10 ( Start time: 07:51:50 PM ) Total Marks: 1
Which one of the following represents large growing kid and teen market?
Select correct option:
Baby boomers
Generation-X
Generation-Y
Echo boomers
MC100201993 : Muhammad Usman
Quiz Start Time: 07:44 PM Time Left 66
sec(s)
Question # 10 of 10 ( Start time: 07:52:27 PM ) Total Marks: 1
Which one of the following is the first step of marketing research process?
Select correct option:
Define problem
Data analysis
Interpretation
Implementation
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